ROC - Rehab Owners Community

Share this post

ROC Weekly Marketing Minute

www.rehabownerscommunity.com

Discover more from ROC - Rehab Owners Community

A 'no-nonsense' newsletter on how to market and operate mental health and addiction treatment programs.
Over 5,000 subscribers
Continue reading
Sign in
Rehab Marketing

ROC Weekly Marketing Minute

Building Relationships with EAPs to Gain Referrals for Your Drug and Alcohol Treatment Center

Mark Shandrow
Jul 7, 2022
4
Share this post

ROC Weekly Marketing Minute

www.rehabownerscommunity.com
Share

EAPs (employee assistance programs) provide employees with short-term counseling services to help overcome the challenges they face. Business owners can work with EAPs to promote wellness for employees and their immediate families. As EAPs work in different sectors, they make referrals to service providers with more extensive and specialized services, including drug and alcohol rehab programs. Developing relationships with EAPs means they may refer clients directly to you.

Services provided by EAPs

EAPs provide services that address a number of different issues, including:

  • Personal difficulties

  • Substance abuse

  • Job stress

  • Balancing work and family

  • Relationship difficulties

  • Eldercare, childcare, parenting difficulties

  • Harassment

  • Family violence

  • Separation and loss

  • Financial or legal

How EAP referrals work

When workplaces offer support from EAPs, employees access services in one of three ways:

  1. Self-referral: The employee seeks the services themselves

  2. Informal referral: A supervisor, friend, or colleague makes the referral

  3. Formal referral: A supervisor recommends the referral based on job performance

Employees work with an agent to assess and overcome any issues. These agents often make referrals to community resources: companies in their network of trusted providers.

How to become an EAP provider

Each EAP has its own set of rules and regulations and varying application processes. In general, the stipulations typically include maintaining liability coverage and having appropriate licensing. They may also require an active CAQH profile and individual NPI number.

To become a provider, seek the EAPs you are interested in working with, find their application information online, and make your submission. You can also do some research into each provider to assess the types of service providers they work with and read any provider handbooks available.

Before reaching out to EAPs, it is beneficial to define your niche and begin to cultivate relationships.

EAP programs to consider

Here is a list of some EAPs to consider, along with links to their application pages:

  • Modern Health- Apply to become a provider

  • Talkspace- Apply to become a provider

  • Anthem- Apply to become a provider

  • Spring Health- Apply to become a provider

  • LifeWorks- Apply to become a provider

  • Lyra Health- Apply to become a provider

  • Corehealth Global- Apply to become a provider

If you are interested in joining the ROC community, please complete this form for consideration: https://tinyurl.com/5btxe39z

4
Share this post

ROC Weekly Marketing Minute

www.rehabownerscommunity.com
Share
Comments
Top
New
Community

No posts

Ready for more?

© 2023 Hansei Solutions
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great writing